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Why investing in multi-activity indoor play centre is the future of entertainment?

Why investing in multi-activity indoor play centre is the future of entertainment?

2025-09-05

In recent years, indoor playgrounds have become one of the most profitable and fast-growing sectors in the children’s entertainment industry. From community malls to large-scale theme parks, indoor playgrounds attract families by providing a safe, educational, and entertaining environment for children. Entrepreneurs and investors are increasingly seeking customized solutions that balance budget, space size, and play variety.

As one of the leading children’s playground equipment manufacturers, Tongyao Factory has specialized in custom indoor playground design and production for more than a decade. With advanced facilities, global project experience, and a strong focus on tailored solutions, Tongyao helps investors choose the right configuration and maximize return on investment.

Why Multi-Activity Play Centers are Thriving
  • Fulfilling the Need for Authentic, Social Connection: In a world increasingly dominated by digital experiences and screen time, there is a growing yearning for genuine human interaction and shared, real-world experiences. Multi-activity play centres provide a physical space for families and friends to connect, play, and create memories together, away from the isolation of individual devices.
  • Addressing the Demand for Active, Healthy Fun: As awareness of the importance of physical activity for both children and adults grows, parents are seeking out entertainment options that are not only fun but also promote health and wellness. These centres offer a wide range of activities—from climbing walls and trampolines to ninja courses and obstacle challenges—that encourage movement, develop motor skills, and burn off energy in a safe and stimulating environment.
  • Weather-Proof and Year-Round Appeal: Unlike outdoor parks or attractions that are dependent on good weather, indoor play centres offer a reliable and comfortable entertainment option year-round. This makes them a go-to destination on rainy days, scorching summer afternoons, or cold winter weekends, ensuring consistent business and a steady flow of customers regardless of the season.
  • Diversified Revenue Streams and Scalability: A multi-activity centre isn't just one business; it's a collection of many. Revenue can be generated not only from general admission but also from birthday parties, group events, corporate team-building sessions, concessions, and retail. This diversification makes the business more resilient and provides multiple avenues for growth. The model is also highly scalable, allowing for the addition of new attractions or the expansion into new locations as the business grows.
  • Meeting the Modern Consumer's Desire for "Experiences": Today's consumers, particularly millennials and Gen Z, prioritize experiences over material possessions. They are willing to spend money on activities that are memorable, unique, and shareable on social media. The dynamic and visually appealing nature of multi-activity play centres makes them perfect for this "experience economy," creating an ideal setting for photo opportunities and social media buzz.
  • Catering to a Broad Age Range: The "multi-activity" concept ensures that the centre can appeal to a wide demographic. While some attractions are tailored for toddlers, others are challenging enough for older children, teenagers, and even adults. This makes it an ideal destination for a family outing, as everyone can find an activity they enjoy, a significant advantage over single-focus entertainment venues.
Key Components of an Indoor Playground
Soft Play Structures

These are the heart of the playground. They should be multi-leveled and feature a variety of activities to keep children engaged. Common elements include:

  • Climbing Frames: Ladders, nets, and ramps to help children develop gross motor skills.
  • Tunnels: Winding tunnels for crawling and exploration.
  • Slides: A range of slides, from gentle wavy slides for toddlers to thrilling spiral slides for older kids.
  • Obstacles: Padded obstacles like punching bags and rollers to create a challenging and fun environment.
  • Ocean Ball Pit: A large, safe, and clean ball pit filled with colorful plastic balls. It's a sensory experience that also helps with balance and coordination. A small slide can lead directly into the pit for added excitement.
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Additional Zones
  • Building Blocks Area: A designated corner with large, soft foam or plastic building blocks. This area promotes creativity, problem-solving skills, and teamwork as children build structures together.
  • Sand Pit: An indoor sand pit with kinetic sand or a similar safe, non-toxic alternative. This provides a tactile experience and allows for creative play, like building sandcastles or digging for buried treasures.
  • Role Play Area: This zone sparks imagination and social skills. It can be themed as a mini-town, with different "shops" like a kitchen, a grocery store, a doctor's office, or a fire station. Props and costumes enhance the experience.
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Target Audience
  • Ages: Primarily designed for children aged 1-8. The different zones cater to various age groups and developmental stages.
  • Parents: The design should also consider parents' comfort. Include seating areas with good visibility of the play zones, and consider amenities like charging stations or a small cafe.
Design & Safety
  • Compact Design: The layout must be efficient to maximize the use of space. Multi-level structures are key to achieving this.
  • Safety: All materials should be non-toxic, flame-retardant, and durable. The floor should be padded, and all equipment must be regularly inspected and maintained to meet safety standards. Enclosures and soft netting should be used to prevent falls.
  • Aesthetics: The playground should be brightly colored and themed to be visually appealing to children. Themes can range from jungle adventures to outer space.
Operational Considerations
  • Capacity: A 100-300㎡ playground can typically accommodate 30-80 children at a time, depending on the specific layout.
  • Staffing: A few staff members are needed to supervise the children, maintain cleanliness, and assist with any issues.
  • Maintenance: Regular cleaning of the ball pit and all surfaces is crucial for hygiene. The soft play equipment needs daily checks for wear and tear.

This package provides a high-value, easy-to-manage solution for businesses looking to add a child-friendly attraction without requiring a large footprint. Its versatility makes it suitable for a wide range of venues.

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Popular Playground Package Solutions
1. Small-Sized Playground (100–300㎡)
  • Core Facilities: Soft Play Structure + Ocean Ball Pit
  • Additional Attractions: Building Blocks Area, Sand Pit
  • Auxiliary Zones: Role Play Area
  • Best for: Community centers, small malls, kindergartens
2. Medium-Sized Playground (300–800㎡)
  • Core Facilities: Soft Play Fortress + Trampoline Zone
  • Additional Attractions: Climbing Wall, Interactive Projection Games, Small Carousel
  • Auxiliary Zones: Sand Pool + Building Block Area
  • Best for: Shopping centers, early education institutions, medium-sized malls
3. Large Comprehensive Playground (800㎡ and above)
  • Core Facilities: Trampoline Park + Large Soft Play + High Rope Course
  • Additional Attractions: Ninja Warrior Course, VR Interaction, Electric Rides (Bumper Cars, Mini Train)
  • Auxiliary Zones: Role Play + Themed Decoration
  • Best for: Large malls, family entertainment centers, theme parks, cultural tourism projects

This combination balances physical activity and interactive experiences. The trampoline and climbing wall build strength, while projection games add a high-tech element.

This premium combination integrates sports, adventure, technology, and creativity, attracting a wide age range of children and ensuring high repeat visits.

Investment Recommendation Chart: Cost Range + Configuration

One of the most common investor questions is: “How much should I budget for my indoor playground?” Below are four levels of investment with suggested configurations.

Entry-Level Playground (¥50,000–¥150,000 / $7,000–$20,000)
  • Space: 50–200㎡
  • Recommended Setup:
    • Mini Soft Play (slide + tunnel + climbing)
    • Ocean Ball Pit
    • Building Block Area / Sand Pit
  • Suitable For: Community stores, family restaurants, kindergarten add-ons
  • Features: Low investment, fast ROI, perfect for first-time entrepreneurs
Standard Playground (¥150,000–¥500,000 / $20,000–$70,000)
  • Space: 200–500㎡
  • Recommended Setup:
    • Medium Soft Play (multi-layer structure)
    • Ball Pit + Interactive Projection
    • Role Play Area (kitchen, supermarket, hospital)
    • Small Electric Rides (Swing Machines / Mini Carousel)
  • Suitable For: Shopping malls, education centers, mid-sized commercial spaces
  • Features: Richer play options, encourages longer family visits
Mature Playground (¥500,000–¥1,200,000 / $70,000–$160,000)
  • Space: 500–1000㎡
  • Recommended Setup:
    • Large Custom Soft Play (themed: Ocean, Forest, Candy)
    • Trampoline Zone + Climbing Wall
    • Sand Pool + Block Area
    • Electric Rides (Mini Train, Bumper Cars)
    • Parent Lounge Area
  • Suitable For: Large shopping centers, plazas, cultural tourism complexes
  • Features: Diverse experiences, higher customer loyalty, increased revenue streams
High-End Flagship Playground (¥1,200,000+ / $160,000+)
  • Space: 1000㎡ and above
  • Recommended Setup:
    • Integrated Trampoline Park + Multi-Level Soft Play
    • High Rope Course / Ninja Challenge
    • VR Games / Interactive Projection
    • Large Electric Rides (Carousel, Train, Bumper Cars)
    • IP-Themed Customization (Forest, Ocean, Space, Cartoon Characters)
  • Suitable For: Mega malls, cultural tourism projects, branded theme parks
  • Features: High-end positioning, brand building, strong regional attraction
Why Customization Matters: The Tongyao Advantage

When it comes to indoor playground investment, one-size-fits-all does not work. Every location, customer base, and budget is different. That’s why Tongyao Factory specializes in customized playground design and manufacturing.

Tongyao's playground design service goes beyond simply providing equipment; it's a collaborative process to create a unique and engaging play space that meets your specific needs. Here's a more detailed look at how the design team brings your vision to life:

1. Design Expertise
  • Initial Consultation & Site Analysis: The process begins with a detailed consultation to understand your project goals. The design team carefully analyzes the available space, including its dimensions, existing structures, and any unique features. They consider factors like sun exposure, foot traffic, and the surrounding environment to ensure the final design is both functional and aesthetically pleasing.
  • Needs Assessment: The team works closely with you to define the project's parameters. This includes establishing a clear budget and understanding the specific age range of the children who will be using the playground—from toddlers to older children. This allows them to recommend age-appropriate equipment and safety features.
  • Thematic Development: This is where the creativity truly shines. The design team can transform a standard play area into a captivating world of adventure. Whether you envision an undersea journey with marine life, a magical forest with treehouse climbers, a whimsical candy land, or a futuristic space station, the team integrates thematic elements into every aspect of the design, from the color palette to the equipment itself. They can also incorporate intellectual property (IP) characters to create a branded and highly marketable attraction.
  • 3D Renderings and Layouts: Once the concept is finalized, the team produces detailed 3D renderings and overhead layouts of the proposed playground. These visuals allow you to see exactly how the space will look and function before any construction begins. This step is crucial for making informed decisions and ensuring the final product aligns perfectly with your expectations.
2. Manufacturing Excellence

Tongyao operates a state-of-the-art factory where every product is built and tested to meet the highest quality and safety standards.

  • Soft Play Structures: These are designed with vibrant, non-toxic, and eco-friendly materials that are built to last. The surfaces are soft, yet durable, providing a safe and clean environment for children to play.
  • Trampolines and Climbing Equipment: Our trampolines and climbing structures are engineered for maximum safety and durability. Each piece of equipment is certified to meet international safety standards, featuring reinforced frames, high-strength netting, and robust padding to prevent injuries.
  • VR and Projection Interactive Systems: Tongyao is on the cutting edge of interactive play with its advanced VR and projection systems. These systems are designed to be intuitive and engaging, offering a wide range of interactive games and activities that stimulate creativity and physical activity in a digital environment.
  • Electric Rides: All electric rides are manufactured to be compliant with international safety regulations, ensuring a secure and reliable experience. From speed control to automatic braking systems, every detail is meticulously designed to provide a fun ride without compromising on safety.
3. Turnkey Solutions for Investors

Tongyao provides end-to-end solutions, including:

  • Project consultation and feasibility planning
  • 3D design rendering to visualize the playground
  • Production and quality inspection
  • Logistics and installation support
  • After-sales service and spare parts supply

This one-stop service minimizes risk and ensures smooth operation for investors.

4. Proven Global Experience

Tongyao has successfully delivered projects in Kazakhstan, South Korea, Europe, and the Middle East, adapting to different cultures and business models. International clients choose Tongyao because of its flexibility, reliable delivery, and creative customization.

Conclusion: Build Your Success with Tongyao

Investing in an indoor playground is not just about buying equipment—it’s about creating a sustainable business model that attracts families, builds customer loyalty, and generates long-term profits.

With popular package solutions, investment-level recommendations, and the custom advantage of Tongyao factory, you can confidently bring your vision to life. Whether you are starting a small community playground or planning a flagship theme park, Tongyao delivers safe, creative, and profitable playground solutions.

Contact Tongyao Factory today and start building your custom indoor playground project.